BioCentury
ARTICLE | Politics, Policy & Law

BIO's TV pitch to Bush

March 5, 2001 8:00 AM UTC

The Biotechnology Industry Organization will spend $400,000 on a six-month TV advertising campaign targeted at President Bush and senior White House officials. The 30-second spot will be aired about 1,300 times this spring and fall in metropolitan Washington, and on stations broadcasting from Waco, Texas, which is near the president's ranch in Crawford...